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Snowbee Win Best Clothing Award At EFTTEX

Snowbee Win Best Clothing Award At EFTTEX For Their Nivalis Jacket

Snowbee recently won the Best Clothing Award at the European Fishing Tackle Trade Exhibition (EFTTEX) in Amsterdam. This is the premier tackle trade show, which has been running since 1982. The show attracts exhibitors and visitors from across the world. Snowbee claimed the award for their new Nivalis Down Jacket a product they brought to market earlier this year.

Simon Kidd Snowbee UK Sales and Marketing Manager said: “The Nivalis has been the most successful new product for us after we launched it this year. We first showed a prototype of the product at EFTTEX last year but it was not until the New Year that we were able to have any finished stock in time for the new 2018 catalogue in January.

We were sceptical at first, because of the best price at £219, but we are delighted at the quality of the finish and construction as well as the visible aesthetics and superb practical application of such a garment. We were also pleasantly surprised as the sales kicked off way above expectation, helped I guess by the cold snap at the start of the year and the overall look of the product too. In no time at all we had to re-order as demand way exceeded initial forecasts and we ran out of some sizes! We are delighted to have won this award for the Nivalis”

Due to the success of the first Nivalis model Snowbee have plans for two new versions of the jacket, which will be available in 2019. Firstly there will be a ladies version in respective cut and sizes and secondly a model which has a high collar in place of the hood.

Nivalis In Summary

The Nivalis Down Jacket moves Snowbee into a new league for material technology, design and garment performance. It is constructed with genuine 90% duck-down and 10% feather, for unparalleled lightweight insulation. It features a unique construction technique, enclosing the down in totally waterproof pockets, using an internal and external 3-layer laminated fabric and hidden stitching with no external stitch-lines to prevent water penetration.

The down pockets are formed, using two layers of double-knitted Tricot and then a TPU waterproof membrane, keeping everything 100% dry. DWR treated, with a polyester lining, and peach-skin finish for comfort, this really is the ultimate, performance garment, suitable for fishing, or any outdoor activity, with a style to match!

At A Glance

Available in sizes: S, M, L, XL, XXL
Colour: Dark Olive
RRP £219
www.snowbee.co.uk/

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