In 2012, tired of constantly listening to anglers complaining about the quality and price of the flies they were buying, Ian and John Sharp decided that it was time for them to start their own small on-line store to supply the quality product the market place was calling out for. Initially the store started with 200 or so of the most popular flies, however based on the superior quality of their goods and services the store ‘took off’. Before they knew it Ian’s Flies soon had 3000 fly patterns in stock…the rest, as they say, is history.
During 2017 Ian decided to spend more time fishing than manning computers and so Tracey Robertson joined the team full time, with her husband Dale helping out at weekends.
Moving the business on from where Ian left off, Tracey and Dale have continued to drive quality in both the materials used, such as FNF, Veniards’, Flybox, Bill McIlroy, Kamasan, Hanak and Partridge and the quality and consistency of the finished product. There are now almost 4000 patterns listed with the majority now available in various sizes. There has also been a push to increase the barbless side of the catalogue and they now have one of the most extensive ranges, available in various sizes.
As part of this continuous improvement process, Ian’s Flies is proud to announce their collaboration with world renowned Master Fly Tyer Arthur Wilkie to bring new and exclusive patterns to there customers.
Arthur has won many awards and accolades over the years for his meticulous tying and attention to detail with his work being sought not only in the UK, but also across North America, Canada and New Zealand.
The first ten of these very special “Artisan” patterns are now available on their website, with more to follow in the coming months, initially in barbed, with barbless soon to follow. These are quality fish catching patterns from of the world’s top fly tyers. A must for any stillwater anglers fly box.