In light of the latest Covid restrictions the team at Today’s Flyfisher have decided to delay the publication of Issue 11.
We tried. We really did try hard. And we managed to continue publishing Today’s Fly Fisher through the first two lockdowns – but now with this third, of an indeterminate duration, we have had to take a view on the current viability of a continued regular publishing schedule.
We are experiencing a triple-whammy of difficulty. Firstly, there has been unprecedented disruption to magazine distribution over the last year, with the coronavirus pandemic costing us hugely in lost magazine sales in the high street, with our magazine, like many others, selling only a fraction of what we would usually expect.
Secondly, our advertising supporters have been looking to their own finances as the global fly fishing market has suffered a hammer-blow, which, in turn, has a direct effect on their ability to support us commercially.
And lastly, if our contributors cannot get out onto the rivers, streams and lakes to produce content for our readers, then we also have great difficulty in producing outdoor content that remains current and keeps our readers educated, informed and entertained.
In the context of the current pandemic, we have made the reluctant decision to suspend publication of Today’s Fly Fisher. It is our plan to recommence as soon as we possibly can – hopefully either summer or autumn, depending on how the virus continues to impact upon the world and our small business.
We have currently suspended new subscriptions to our magazine, pending a recommencement later this year. We do have a healthy stock of back issues available for sale (except for No.8) in both print and digital format which can be bought from the website.
We would like to thank all our readers, contributors and commercial partners who have lent their support over the last three years, and we look forward to the world returning to normal at some point, when we will be in a position to publish issue no.11 and carry on thereafter.
We will be in touch, hopefully sooner rather than later, when we are back in production.
Wes, Andy, Mark and Jason.